EAST LONGMEADOW — The stage is set, the acts are lining up, and the excitement is building for the Pleasant View Senior Center’s fourth annual talent show, scheduled for Thursday, Aug. 7 at 1 p.m. in the center’s auditorium.
What began in 2022 as an idea inspired by other senior centers — and a personal love for America’s Got Talent — has quickly become one of the most beloved events on Pleasant View’s calendar.
“This will be our fourth year hosting this event,” said Alicia Mattson-Boze, program and volunteer coordinator at the center. “I think some of us, as we age, can start to feel that there are no opportunities to share our talents any longer, but I want to combat that way of thinking so that we all remember that whether we are 5 or 95, we have talents that should be shared with the world.”
The upcoming show promises a mix of performances that range from musical to heartfelt. So far, six acts have registered, including singers, dancers, a violinist and speakers who will deliver nostalgic and commemorative pieces. The registration process is simple and open to anyone interested. The center can host up to 10 acts, with each given a five-minute performance window. Those interested can register by calling 413-525-5436.
“Many people in the demographic we serve are retired and looking for ways to do the things they love now that they have the time,” Mattson-Boze explained. “We also find that some people who sign up have never done something like this before, which is always very exciting! Although there are repeat acts, we do have some new ones every year. I think when people see their friends and family participate, it gives them the courage to try it themselves.”
That spirit of community is at the heart of the event, which regularly draws an audience of about 100 people. Guests often bring homemade signs to cheer on performers with messages like “Way to Go” and “10.” The show ends with a moving moment each year when a line dancing group performs, then invites the entire audience to join hands and sing “God Bless America.”
“It brings me to tears just about every time,” said Mattson-Boze. “Watching them gather together like that, and seeing the looks on their faces as they proudly sing.”
Over the years, some performances have stood out. One new participant last year, dressed in full baseball gear, recited a heartfelt “Ode to Baseball” that captured the crowd. Afterward, an audience member was so touched that she requested to send the piece to a friend working for the Red Sox.
While the show itself only lasts about an hour, the impact on participants can last much longer.
“It’s so encouraging for our participants to hear the loud clapping of the audience and to be told by their peers how well they did,” said Mattson-Boze. “I’ve seen this give people the confidence to return and perform again the following year.”
The show is free and open to the public. Guests are encouraged to arrive 15 to 30 minutes before the scheduled start time, as seating is limited. Family and friends of all ages are welcome to attend and celebrate the talent, joy and spirit of East Longmeadow’s vibrant senior community.
